The New Zealand market for women and girls' jackets and blazers made from non-synthetic, non-wool, and non-cotton materials has seen a consistent decline from 2013 to 2023, currently standing at $0.15 per capita in 2023. The year-on-year decline for 2023 from 2022 was around 21%. Over the past five years, the compound annual growth rate (CAGR) shows an average yearly decline of approximately 13%.
Future trends to watch for include:
- Consumer preference shifts towards sustainable and eco-friendly materials, potentially boosting demand if these jackets and blazers fit such trend profiles.
- Influence of global fashion trends on New Zealand's market preferences.
- The impact of local economic conditions on discretionary spending for non-essential fashion items.