Throughout the period from 2013 to 2023, the per capita market size value of unsweetened cocoa powder in Greece showed fluctuation. As of 2023, it stood at 1.56 Euros per capita. Notably, there was a decline from 2015 to 2016, followed by an increase peaking in 2017 and stabilizing until a slight drop occurred in 2022. The year-on-year variation over the last two years remained mildly negative, and the compound annual growth rate (CAGR) over the last five years was slightly declining, indicating a relatively stable market with minor fluctuations.
Future trends to watch for include:
- Potential consumer shift towards organic or sustainable cocoa products.
- Impact of economic conditions on discretionary food spending.
- Growth opportunities in health-conscious and innovative cocoa derivatives.
