The 2023 data indicates that Germany leads European household expenditure on home goods at 134.78 billion Euros, followed by Italy with 75.15 billion Euros, and the United Kingdom with 71.86 billion Euros. Large year-on-year growth is evident in countries like Romania (11.2%), Bulgaria (13.1%), and Estonia (10.05%), highlighting dynamic markets. Conversely, smaller markets like Macedonia (0.2229 billion Euros) and Malta (0.4469 billion Euros) show relatively modest expenditure but display healthy growth potential.
Over the past five years, countries such as the Netherlands, Portugal, and Greece have shown significant increases, reflecting a growing interest in home goods. Additionally, the comprehensive growth across varied regions—from the Baltic States to Southern Europe—reveals a broad strengthening in household spending on these products.
Future Trends to Watch:
- Sustained growth in Eastern Europe as disposable incomes rise.
- Increasing influence of sustainable and smart home products in expenditure patterns.
- Continued dominance of larger economies (Germany, Italy, and the UK), albeit with frequent fluctuations due to economic conditions and consumer confidence.
- Potential growth in smaller markets driven by urbanization and technological adoption.
Top countries in Household Expenditure on Home Goods by Country
| # | 10 Countries | Million Euros | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Germany | 134,780 | 2023 | +3.61% | +5.25% | View data |
| 2 | 2 Italy | 75,150 | 2023 | +1.57% | +2.5% | View data |
| 3 | 3 United Kingdom | 71,860 | 2023 | +1.19% | +0.82% | View data |
| 4 | 4 France | 63,680 | 2023 | +1.51% | +2.19% | View data |
| 5 | 5 Spain | 35,660 | 2023 | +2.11% | +1.1% | View data |
| 6 | 6 Netherlands | 27,870 | 2023 | +6.73% | +7.6% | View data |
| 7 | 7 Poland | 18,860 | 2023 | -1.93% | +4.42% | View data |
| 8 | 8 Belgium | 16,370 | 2023 | +3.02% | +3.77% | View data |
| 9 | 9 Sweden | 15,980 | 2023 | +3.02% | +5.42% | View data |
| 10 | 10 Austria | 15,450 | 2023 | +2.42% | +3.29% | View data |
