The forecast for total internet users in Brazil shows a consistent upward trend from 2024 to 2028. By 2023, the number of internet users stood at approximately 80 per hundred persons. From 2024, the penetration is set to rise steadily, with an average annual growth rate (CAGR) of around 2.5% over the five-year period. This demonstrates a strong potential for increasing internet adoption in Brazil, reflecting both demographic shifts and technological advancements.
Future trends to watch for include:
- The impact of government policies on digital inclusivity and infrastructure expansion.
- Technological innovations contributing to accessibility and affordability.
- Shifts in consumer behavior towards digital platforms.
- Potential impacts of economic fluctuations on internet growth rates.
