The sweeteners market in Kenya has experienced significant fluctuations over the past decade. In 2023, the market size stood at 998 thousand metric tons. From 2014 to 2023, the market saw both highs and lows, including a notable peak in 2017 and a dip in 2020. The year-on-year growth rate in 2023 was 1.32%, while the CAGR over the past five years was 1.62%. For the forecasted period from 2024 to 2028, the market is expected to grow at a CAGR of 1.06%, reaching 1,070 thousand metric tons by 2028, reflecting a 5.39% growth rate over this period.
Future trends to watch for include:
- Increased consumer awareness and demand for natural and low-calorie sweeteners.
- Regulatory changes and health initiatives aimed at reducing sugar consumption.
- Technological advancements in sugar alternatives and sweetener production.
- Market dynamics influenced by global economic conditions and trade policies.
