The production value of television programming and broadcasting activities in Denmark stood at 893.4 million euros in 2023. Over the past two years, from 2021 to 2023, the sector saw a noticeable decline. The year-on-year variation for 2022 was -3.94%, while 2023 experienced a further decrease of -4.07%. The last five years' CAGR indicated a slight negative trend at -0.37%.
Long-term analysis reveals a fluctuating trend with periods of growth and decline. Significant increases were noted in 2017 and 2020, with one of the highest year-on-year growth rates of 9.33% and 8.08% respectively. Conversely, the industry's performance in recent years showcases a downward trajectory leading into forecasted data from 2024 onwards, where a continuous decrease is projected. The expected 5-year CAGR from 2023 to 2028 indicates an average annual decline of -3.67%, translating to an overall negative growth rate of -17.07% by 2028.
Future trends to watch for include increased competition from digital and streaming platforms, which could further impact traditional broadcasting revenues. Additionally, advancements in technology and changes in consumer viewing habits will be crucial determinants of the industry's future performance.
