The total consumption of content and media products in Malaysia reached 53.86 billion Malaysian Ringgits in 2023. Moving forward, the consumption is forecasted to grow steadily to 59.83 billion Malaysian Ringgits by 2027. From 2023 to 2024, the year-on-year growth is expected to be approximately 2.9%. In the successive years, the forecasted growth rates are around 2.7% for 2025, 2.6% for 2026, and 2.5% for 2027. Over the five-year period, the compound annual growth rate (CAGR) is around 2.6%. This reflects a consistent upward trend in the consumption of content and media products in Malaysia.
Future trends to watch for:
• Increasing digitalization and the proliferation of streaming platforms are likely to continue driving consumption. • Growth in local content production and government initiatives supporting the media industry may boost further engagement. • Emerging technologies (e.g., VR, AR) could contribute to new consumption patterns and additional growth opportunities.
