The market size for women's and girl’s briefs and panties in Austria, made from materials other than synthetic fibers and cotton, showed a value of USD 3.5833 million in 2023. Over the last decade, the market has experienced fluctuating trends, with a significant decline in 2015 and 2020, followed by periods of recovery. The compound annual growth rate (CAGR) from 2018 to 2023 was -1.15%, indicating a slight average annual decline. Notable is the increased activity in 2021 with nearly a 20% growth rate, but the trend reversed with slight declines in 2022 and 2023.
Future trends to watch for:
- Rising consumer preference for sustainable and eco-friendly materials.
- Potential growth opportunities through expansions in online retail channels.
- Expanding product offerings to include new and innovative material types to capture changing fashion trends.