In 2023, European imports of hand towels in kilograms were dominated by Germany, France, and the United Kingdom. Germany experienced a decrease of 3.55%, showing a significant drop in share. France remained relatively stable with a slight increase of 0.83%, and the United Kingdom increased by 2.19%. The Netherlands showed notable growth at 12.82%, whereas Malta had the highest surge at 34.23%. Conversely, Sweden and Cyprus faced declines. The market showcased both stability and fluctuations across different countries.
Future trends to watch include:
- Potential continued growth in the Netherlands, boosted by strong recent performances.
- Monitoring Germany's import strategies for recovery from the current decline.
- Observing Malta's emerging presence given its recent surge.
- Overall increase in Eastern European countries, such as Romania and Slovenia.
Top countries in Import of Hand Towels Share by Country (Kilograms)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Germany | 16.37 | 2023 | -3.92% | -3.55% | View data |
| 2 | 2 France | 12.35 | 2023 | +2.18% | +0.83% | View data |
| 3 | 3 United Kingdom | 11.96 | 2023 | +2.47% | +2.19% | View data |
| 4 | 4 Netherlands | 10.8 | 2023 | +10.71% | +12.82% | View data |
| 5 | 5 Belgium | 5.45 | 2023 | +2.72% | +1.59% | View data |
| 6 | 6 Austria | 5.01 | 2023 | +1.63% | +0.52% | View data |
| 7 | 7 Czechia | 4.48 | 2023 | |||
| 8 | 8 Sweden | 4.42 | 2023 | -0.45% | -1.24% | View data |
| 9 | 9 Poland | 3.45 | 2023 | +2.04% | +2.87% | View data |
| 10 | 10 Denmark | 2.97 | 2023 | +2.31% | +0.31% | View data |