In 2023, the electric hair dryer market in Germany had a volume per capita baseline, following which the forecast predicts a gradual decline from 0.062 units in 2024 to 0.058 by 2028. This translates to a year-on-year decrease of approximately 1.61%. The compound annual growth rate (CAGR) over this five-year span reflects a negative trend, indicating a steady downturn in per capita volume consumption.

Future trends to watch for include:

Technological advancements in hair care products that may impact consumer preferences.
Shifts in consumer behavior towards more energy-efficient and sustainable products.
The potential influence of economic fluctuations on discretionary spending in personal care.