In 2023, the sold production of graphic paper and paperboard (with mechanical fibres not exceeding 10% and weighing at least 150 g/m²) in France was 100 million euros. Forecast data from 2024 to 2028 shows a continuous decline, with a cumulative decrease of approximately 12.6% by 2028. Year-on-year percentage variations show a consistent negative trend, with roughly 2.5% decrease each year, reflecting a significant diminishing demand or competitive pressure from digital media alternatives. The compound annual growth rate (CAGR) for this period is approximately -2.7%.
Future trends to watch include technological advancements in digital media potentially further reducing demand for graphic paper. Additionally, sustainable and eco-friendly paper production could emerge as key differentiators in the market, influencing consumer and producer behavior. Observing regulatory changes and innovations in recycling processes could provide insight into market shifts.