The ice cream market in Italy showed a steady decline in value from 2013 to 2023, with minor fluctuations. In 2023, the market value stood at 1.378 billion euros. Over the last five years, the market experienced an average annual decline (CAGR) of -2.55%. However, forecasted data from 2024 indicates a modest recovery with an expected CAGR of 0.31% up to 2028.
The year-on-year variation analysis reveals:
- 2013: +3.38%
- 2014: -15.51%
- 2015: +0.55%
- 2016: +2.69%
- 2017: +2.62%
- 2018: -4.52%
- 2019: -4.73%
- 2020: -8.92%
- 2021: +0.47%
- 2022: +0.41%
- 2023: +0.41%
Future trends to watch for include the impact of health-conscious consumer behavior on the demand for low-calorie and organic ice creams, technological advancements in production, and potential market expansion through online retail channels.
