The audiovisual and broadcasting output in Austria was 3.2 billion Euros in 2023. Over the last two years, the sector has shown a moderate year-on-year growth, increasing by 4.38% in 2022 and 3.06% in 2023. The Compound Annual Growth Rate (CAGR) over the last five years stands at 1.48%, indicating a steady but unspectacular growth trajectory following declines in 2017, 2018, and a notable drop in 2020.
Forecasting into the future, the expected CAGR from 2024 to 2028 is 0.45%, which predicts a slow but consistent increase. The forecasted output is set to reach 3.3 billion Euros in 2028, representing a cumulative growth of 2.25% over this period.
Future trends to watch for include:
- Technological advancements in broadcasting and streaming services.
- Regulatory changes impacting the media landscape.
- Consumer behavior shifts towards digital and on-demand content.
- Potential impact of economic fluctuations on advertising revenue.
