Based on the data from 2013 to 2028, the retail sale via mail order houses or via internet sector in Poland shows significant growth. The number of enterprises grew from 24.52 thousand in 2013 to 43.91 thousand in 2023, reflecting the momentum within this sector. The actual data until 2022 displays various fluctuations, with notable peaks in 2015, 2018, and 2020.
The year-on-year variation over the last two years shows an increase of 4.04% from 2022 to 2023. The compound annual growth rate (CAGR) for the last five years (2018-2023) was 5.43%. Looking ahead, forecasted data indicates a continued steady increase, with the number of enterprises expected to reach 52.18 thousand by 2028. The forecasted five-year CAGR is 2.73%, translating into a total growth rate of 14.43% over the forecast period.
Future trends to watch include potential impacts of technological advances, evolving consumer preferences towards online shopping, shifts in regulatory environments affecting the industry, and the ongoing integration of artificial intelligence and machine learning to enhance efficiency and personalization in the online retail experience.
