Analyzing the sold production of dietary supplements in the Netherlands, 2023 observed sales valued at €248.8 million. The year-on-year variation showed a steady growth of 5.36% from the previous year. This follows a significant upward trend starting from 2016 with some fluctuations, including notable increases in 2017 (39.23%) and 2019 (77.55%), and declines in 2018 (-24.24%) and 2021 (-8.3%). From 2021 to 2023, the average growth per year, represented by CAGR, was approximately 4.22%.
Looking into the future forecast data from 2024 to 2028, the dietary supplements market is expected to maintain steady growth, with a five-year CAGR of 3.49%, translating to an overall growth of approximately 18.72% over the same period. By 2028, production value is projected to reach €310.26 million.
For future trends, the industry should monitor:
- Consumer trends towards health and wellness
- Regulatory changes impacting production and sales
- Technological advancements in supplement formulation