The Beverage Serving Activities sector in Italy experienced notable fluctuations over the past decade. 2013 to 2019 saw alternating periods of growth and decline, with the most significant drop in 2020, where production plummeted by 40.68%, clearly impacted by the global pandemic. There was a robust rebound in 2021 with a 44.53% increase, and a steady growth continued into 2022 and 2023 with year-on-year increases of 16.29% and 9.76%, respectively. The CAGR from 2019 to 2023 was 0.82%. In 2023, the sector stood at 15.55 billion euros. The forecast for 2024 to 2028 suggests a steady upward trend with a 5-year CAGR of 0.62%, reaching 16.17 billion euros by 2028.
Future trends to watch for:
- Technology adoption and digital transformation in service delivery.
- Shifts in consumer preferences towards healthier and non-alcoholic beverages.
- Potential impacts of economic fluctuations and regulatory changes.
- Importance of sustainability practices in industry operations.
