In 2023, Germany accounted for the majority of European exports of muesli type preparations, with a 67.03% share, maintaining a stable trend with a 0.91% increase from the previous year. Spain, contributing 10.22%, experienced a notable decrease of 5.86%, while the Netherlands, with a 9.46% share, saw significant growth at 8.55%. Other key contributors like Belgium and Poland showed moderate growth at 3.09% and 4.43%, respectively. Smaller markets showed varied performances; Italy experienced a significant decline of 18.33%, while Romania showed remarkable growth at 17.66%.
Future trends to watch include:
- The potential for Germany to maintain its dominant position while exploring potential saturation risks.
- Spain's decline could suggest shifts in market preferences or competitive pressures.
- The Netherlands' continued growth might indicate effective expansion strategies or increased demand in specific regions.
- Watch for emerging markets like Romania, which show significant potential for future growth despite their current lower market share.
Top countries in Export of Muesli Type Preparations Based on Unroasted Cereal Flakes Share by Country (Kilograms)
| # | 10 Countries | Percent | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Germany | 67.03 | 2023 | +4.23% | +0.91% | View data |
| 2 | 2 Spain | 10.22 | 2023 | -8.07% | -5.86% | View data |
| 3 | 3 Netherlands | 9.46 | 2023 | +3.67% | +8.55% | View data |
| 4 | 4 Belgium | 9.4 | 2023 | +6.23% | +3.09% | View data |
| 5 | 5 Poland | 5.62 | 2023 | +3.63% | +4.43% | View data |
| 6 | 6 Austria | 2.21 | 2023 | +1.56% | +5.59% | View data |
| 7 | 7 Czechia | 1.73 | 2022 | |||
| 8 | 8 Sweden | 1.72 | 2023 | +2.02% | -6.26% | View data |
| 9 | 9 France | 1.22 | 2023 | +0.71% | -10.52% | View data |
| 10 | 10 Denmark | 0.9 | 2023 | -2.97% | +3.43% | View data |