The Washing and Cleaning Preparations Market in Turkey saw fluctuations in per capita value from 2012 to 2022. After peaking at 16.48 in 2014, it experienced declines with a notable dip to 12.75 in 2019. A resurgence occurred in 2020, reaching 14.94, but stabilized to 14.48 by 2022.
Year-on-year variations over the last two years:
- 2020-2021: -8.44%
- 2021-2022: +5.85%
CAGR over the last 5 years (2018-2022):
- -0.54%
Future trends to watch: Market dynamics in 2024 will be influenced by economic recovery post-pandemic, increased consumer awareness on hygiene, and potential innovations in product formulations. Sustainable and eco-friendly cleaning agents are expected to see rising demand.
