Between 2013 and 2023, Greece experienced a steady increase in the per capita market size value for women's and girls' trousers and breeches made of wool, fine animal hair, or man-made fibers. In 2023, the value stood at €4.53 per capita. Notably, there was a dip between 2020 and 2021 by approximately 5.7%, likely due to pandemic-related disruptions. However, the market rebounded in 2022 and 2023 with increases of 19% and 5.1%, respectively. The compound annual growth rate (CAGR) over the last five years (2019-2023) is approximately 2.2%, reflecting consistent growth.
Future trends to watch include the influence of sustainable fashion movements and potential shifts towards eco-friendly materials. Additionally, the increasing role of e-commerce and digital marketing could further expand market reach and consumer engagement, driving future growth.
