From 2013 to 2023, the Estonian market for shawls, scarves, mufflers, mantillas, veils, and similar non-silk items has experienced several fluctuations. The market value increased from approximately 260.7 thousand units to 368.24 thousand units in 2023. Notably, the largest decline was seen in 2020, with a subsequent recovery peaking in 2023. The compound annual growth rate (CAGR) from 2018 to 2023 was 1.28%, highlighting moderate growth.
Future trends to watch for include the impact of sustainable materials, digital sales channels, and shifts in fashion trends influencing consumer preferences. Monitoring these factors could provide insight into evolving market dynamics.
