In 2023, the value added of the sports and recreational industry in Japan stood at 644.65 billion Japanese Yens. From 2024 to 2028, the industry is forecasted to grow steadily. In 2024, the industry is expected to reach 664.81 billion Japanese Yens, marking a growth of approximately 3.12% from the previous year. This upward trend continues with the value increasing to 685.93 billion Japanese Yens in 2025, representing a year-on-year increase of roughly 3.17%. By 2026, the industry is projected to grow by 3.01% to 706.63 billion Japanese Yens. In 2027, an increase of around 2.86% is expected, bringing the value to 726.91 billion Japanese Yens. Finally, 2028 forecasts 746.79 billion Japanese Yens, reflecting a 2.73% rise. The CAGR over the five-year period stands at about 2.98%.
Future trends to watch for in the sports and recreational industry in Japan can be summarized as follows:
- Increasing investment in digital technology and online platforms for sports and recreational activities.
- Rising health consciousness among consumers driving demand for fitness and wellness programs.
- Potential for growth in esports and virtual sports markets.
- Continued development of sports infrastructure in anticipation of international sports events.
