The market size value per capita for women and girl blouses and shirts made of materials other than synthetic fibres and cotton in Japan started at $1.17 in 2013 and stood at $0.56 in 2023. This indicates a general decline over the years, with notable year-on-year declines of 21.8% and 6.3% in 2020 and 2022, respectively. A rebound was observed in 2021 with a 16.7% increase, but the overall trend shows a consistent decrease with a CAGR of -4.7% over the last five years.

Future trends to watch for include:

Growth driven by consumer preference for eco-friendly and sustainable materials.
Potential market stabilization with evolving fashion trends favoring natural materials.
Increasing influence of innovative designs using alternative non-synthetic materials.