In 2023, the sold production of waterproof footwear with rubber or plastic uppers in Italy was valued at approximately 195.63 million euros. The forecast for the following years indicates a consistent yet modest upward trend, with values expected to reach 198.15 million euros by 2028. From 2024 to 2028, the compound annual growth rate (CAGR) is projected at a stable 0.26%, reflecting steady market conditions.

Future trends to watch for include:

Technological advancements in material quality, enhancing durability and comfort.
A growing emphasis on sustainability, potentially driving innovation in eco-friendly materials.
Shifting consumer preferences towards multifunctional footwear that combines style with utility.