The sector exhibited significant volatility from 2013 to 2022, with dramatic year-on-year variations such as a -71.09% drop in 2018 and a 206.2% rise in 2019. More recent years (2021 and 2022) demonstrated consistent declines, with a -31.74% and -6.21% year-on-year decrease, respectively. The 5-year CAGR through 2022 was -13.63%, showing a downward trend. Projections indicate continued decline with a forecasted CAGR of -16.42% through 2028, leading to a turnover of just 124.5 million euros by 2028.
As digital consumption increases and traditional broadcasting declines, it is crucial for sector stakeholders to innovate and adapt. Monitoring shifts in consumer behavior towards streaming services and digital platforms will be vital for strategic planning and long-term sustainability.
