The US market for polishes and creams for footwear or leather saw fluctuations in value from 2013 to 2023, reaching $176.02 million in 2023. Year-on-year growth has varied, with significant increases seen in 2015 and 2016, followed by declines and modest rebounds. Over the last five years, the compound annual growth rate was a modest 1.3%, suggesting a stabilization phase or mature market dynamics.

Future trends to watch include an emphasis on sustainable and eco-friendly products, driven by environmental awareness, and innovations focused on multifunctional care products that not only clean but also protect and preserve the quality of footwear and leather goods.

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