The flowers production in the Netherlands grew from 6.42 Billion Euros in 2013 to 7.83 Billion Euros in 2023, marking a significant upward trend over the years. The compound annual growth rate (CAGR) for the last five years stands at a solid 2.93%. However, the sector experienced fluctuations, such as a notable dip in 2018 and a sharp increase in 2021. By 2028, forecasts suggest a CAGR of 1.09%, predicting the market will grow to 8.39 Billion Euros.
Looking forward, key trends to monitor include technological advancements in cultivation, shifts in consumer preferences towards sustainable and locally sourced flowers, and potential impacts of climate change on production.
