Toy Industry 2026
View Trends, Analysis and Statistics.
1 000+ Toy Industry reports covering 200 countries — revenue data, market shares and forecast 2026-2030.
European Toy Industry 2026‑2030
European toy market estimated at $22B in 2025, growing 3.4% to 2030. Lego, Ravensburger and Playmobil lead regional revenue. Includes sales, production and trade forecasts for 2026-2030.
Asian Toy Industry 2026‑2030
Asian toy market valued near $45B in 2025, growing at 5.8% CAGR to 2030. China, Japan and India account for over 70% of regional toy sales. Includes sales, import and export data plus segment forecasts 2026-2030.
Global Toy Industry 2026‑2030
Global toy market valued at $110B in 2025, projected 4.6% CAGR to 2030. Lego, Mattel, Hasbro and Bandai Namco lead worldwide revenue. Covers production, revenue, trade and segments through 2030.
North American Toy Industry 2026‑2030
North American toy market valued at $31B with 3.8% CAGR through 2030. US accounts for ~90% of regional demand; imports dominate supply. Report covers trade flows and expenditure forecasts 2026-2030.
US Toy Industry 2026‑2030
US toy market valued at $28B in 2025, projected 3.9% CAGR to 2030. Mattel, Hasbro, Lego and MGA lead; e-commerce tops 40% of sales. Covers imports, exports, sales and revenue forecasts 2026-2030.
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