Desserts: Global Trends, Market Sizes and Sector Evolution Analysis

What are the prevailing global trends in the desserts sector?

Notwithstanding regional variations, there is a discernible pattern of increasing sophistication in the global desserts sector. The market exhibits a growing enthusiasm for innovative, health-conscious offerings. Artisan and premium products are capturing market share, with consumers demanding unique, diverse, and ethically sourced products. Meanwhile, the popularity of vegan and gluten-free desserts reflects a conscious move towards dietary preferences and intolerances.

How significant is the size and growth of the desserts market?

The desserts market remains significant, with robust growth projections. Various reports show a moderate to high compound annual growth rate in the past five years across multiple dessert categories, underpinned by an uptick in per capita consumption. Despite this, it's crucial to remember that the absolute market size varies across dessert types and regions - the ice cream segment might hold a major share in North America, while the cakes and pastries segment dominates in Europe.

How has the desserts sector evolved over time?

The evolution of the desserts sector mirrors consumer trends and technological advancements. A surge in health consciousness has driven the popularity of sugar-free and low-calorie desserts. Amid the pandemic, the rise of home baking has spurred demand for dessert mixes and baking ingredients. Technological advancements, particularly in the e-commerce platform and food delivery services, have facilitated the sector's growth as consumers increasingly prefer the comfort of door-step delivery.