Key Market Indicators
Ecuadorian alcoholic drink consumption is projected to rise steadily, reaching approximately 16,500 metric tons by 2028, up from 15,000 metric tons in 2023. This reflects an average annual growth rate of 1.4%. Since 2019, the demand for alcoholic beverages in Ecuador has remained stable. In 2023, Ecuador ranked 74th in global consumption, with Austria surpassing it at 15,000 metric tons. Leading the rankings were India, Japan, and Russia, occupying the second, third, and fourth positions respectively. On the export front, Ecuador's alcoholic drink exports are expected to decline significantly. By 2028, exports are forecasted to drop to approximately $6.4 million from nearly $10 million in 2023, marking a compound annual growth rate (CAGR) decrease of 7.1%. Since 1996, Ecuador's supply of alcoholic drinks for export has been decreasing at an annual rate of 3.8%.
