Key Market Indicators
Venezuelan consumption of alcoholic beverages is projected to plummet to approximately 3,000 metric tons by 2028, a stark decrease from 22,000 metric tons in 2023. This represents an average annual decline of 30.5%. Since 2019, the demand for alcoholic drinks in Venezuela has already been on a downward trajectory, with a year-on-year decrease of 12.1%. In 2023, the country ranked 57th in global consumption, having been overtaken by Iraq at 22,000 metric tons. Among the top consumers, India, Japan, and Russia occupied the second, third, and fourth positions in the global rankings, respectively.
