Key Market Indicators
The revenue from British accommodation services is projected to climb to approximately €31.7 billion by 2028, up from around €30.1 billion in 2023. This represents a modest average annual growth rate of 0.9%. Since 2010, the British market has seen an average annual increase of 1.6%. In 2023, the United Kingdom held the third spot in the European market, trailing behind France, which led with €30.1 billion. Spain, France, and the United Kingdom occupied the second, third, and fourth positions, respectively, in this ranking. British accommodation expenditure is expected to rise to about €34.3 billion by 2028, from €31.4 billion in 2023. This indicates a more robust average annual growth rate of 1.5%. Since 2000, British demand has grown at an average annual rate of 2.6%. In terms of expenditure, Italy, France, and Germany were ranked second, third, and fourth, respectively.
