Key Market Indicators
Make-up sales are expected to reach $65.3 billion by 2026, growing at an average rate of 0.8% year-on-year. In 2020, the market was up 3.2% from the previous year. Japan, the United Kingdom and Germany took the second, third and fourth slots, respectively. Malaysian make-up exports are projected to reach $196.5 million by 2026, growing at an average rate of 2.6% year-on-year. Since 1994, Malaysian supply was up 6.4%. In 2021, the country ranked 34th, with Lithuania overtaking it at $168.7 million. The United States, Singapore and South Korea took the second, third and fourth slots, respectively. Malaysian make-up imports are estimated to reach $598.6 million by 2026, increasing at an average rate of 2.9% year-on-year. Since 1994, Malaysian demand has grown 10.3%. In 2021, Saudi Arabia outstripped the country at $505.2 million. The United States, Singapore and Germany took the second, third and fourth slots, respectively.
