Key Market Indicators
Estonian body care sector is projected to see significant growth, with revenue expected to hit approximately €12 million by 2028. This marks a substantial increase from its revenue of around €6.2 million in 2023, reflecting a compound annual growth rate (CAGR) of 10.2%. Since 2007, the Estonian market has experienced a remarkable surge, expanding by 102% year on year. In the competitive landscape of 2023, Estonia secured the 14th position, just behind Croatia, which also reported a revenue of €6.2 million. Leading the European body care market, Germany, the United Kingdom, and France occupied the second, third, and fourth spots respectively in the rankings.