Key Market Indicators
Revenue for Swedish tour operator services is expected to drop 1.5% annually to reach €3 billion by 2026. In 2021, Sweden's market was valued at €3.2 billion and ranked sixth, having been surpassed by Italy. The United Kingdom, France and Italy came in second, third and fourth respectively. Since 2013, the country's tour operator services have experienced a 4.8% annual decrease.
