Key Market Indicators
Croatian broadcasting revenue is projected to reach approximately €316 million by 2028, marking a slight increase from €315 million in 2023. This growth represents a modest annual compound growth rate of 0.1%. Despite this forecasted increase, the Croatian market has experienced a downturn since 2015, with revenues declining by 0.7% year on year. In 2023, Croatia ranked 18th in terms of broadcasting revenue. Finland narrowly edged out Croatia with a similar revenue figure of €315 million, while the United Kingdom, Germany, and Spain secured the 2nd, 3rd, and 4th positions respectively in the ranking.