Key Market Indicators
Austrian music expenditure is projected to hit €22 billion by 2028, rising from €20.5 billion in 2023. This marks an average annual growth rate of 1.1%. Since the turn of the millennium, demand in Austria has been increasing at a steady annual rate of 0.5%. In 2023, Austria held the 10th spot in music expenditure, trailing Poland, which also reported €20.5 billion. Germany, France, and Italy secured the second, third, and fourth positions, respectively. On the revenue side, Austrian music revenue is expected to reach nearly €186 million by 2028, up from €160 million in 2023. This represents an average annual growth rate of 2.4%. Since 2013, the Austrian market has experienced a yearly increase of 1.5%. In 2023, Austria was ranked 10th in music revenue, just behind Belgium, which also reported €160 million. The United Kingdom, France, and Sweden held the second, third, and fourth spots, respectively, in this category.
