Key Market Indicators
Bosnian clothing expenditure is projected to hit approximately €790 million by 2028, climbing from around €700 million in 2023. This reflects a steady annual growth rate of 1.9%. Since 2005, the demand for clothing in Bosnia has surged by 9.2% each year. In 2023, Bosnia ranked 30th in clothing expenditure, with Cyprus overtaking it at the same €700 million mark. Germany, Italy, and France held the 2nd, 3rd, and 4th positions, respectively. In terms of apparel sales, Bosnia is set to reach about €285 million by 2028, up from nearly €230 million in 2023. This represents an average annual growth rate of 3.4%. Since 2016, the Bosnian apparel market has grown by 4.5% annually. As of 2023, Bosnia ranked 24th in apparel sales, with Norway surpassing it at €230 million. Germany, France, and Spain occupied the 2nd, 3rd, and 4th ranks respectively in this category.
