Apparel Market Outlook 2024 - 2028

European Apparel Trends in 2024

Apparel is part of Consumer Goods and includes a number of sub-sectors such as Underwear, Clothing Accessories and Sportswear. You may also be interested in Footwear, Toy And Game and Musical Instrument.

European Apparel Sales are projected to decline to approximately €66 billion by 2028, down from around €70 billion in 2023, marking a 0.7% annual decrease. The market has been shrinking at a rate of 0.8% per year since 2019. In 2023, Italy led the continent in apparel sales, generating €30 billion. Following Italy, Germany, France, and Spain occupied the second, third, and fourth spots, respectively. Notably, Bosnia and Herzegovina experienced a 4.5% annual growth in apparel sales, whereas Hungary saw a 5.1% yearly decline since 2019. Meanwhile, European clothing expenditure is expected to reach roughly €340 billion by 2028, slightly down from €353 billion in 2023, indicating a modest 0.2% annual growth. Since 2019, the demand in Europe has increased by 1% per year. In 2023, the United Kingdom topped the list in clothing expenditure with €73 billion. Germany, Italy, and France followed in second, third, and fourth places, respectively. Bulgaria saw a significant 11.8% annual increase in clothing expenditure, while Spain experienced a 1.3% annual decline since 2019.

Top 10 countries

In 2024 major markets in the Apparel Industry were:

• Germany
• Canada
• United Kingdom
• Netherlands
• Finland
• Austria
• Spain
• South Korea
• Thailand
• China

World Apparel Market Data and Forecasts

Global Apparel Statistics

• Greenhouse Gas Emissions 223 countries (Asia, Europe, Southeast Asia...)
• Textile Export 192 countries (Asia, Europe, Southeast Asia...)
• Textile Import 198 countries (Asia, Europe, Latin America...)
• Apparel Import 193 countries (Asia, Africa, Sub-Saharan Africa...)
• Apparel Export 189 countries (Asia, Africa, Latin America...)
• Trade Balance 221 countries (Asia, Europe, Africa...)
• Online Penetration For Clothing 52 countries (Europe, Northern Europe, Southern Europe...)
• Number Of Employees 207 countries (Europe, Northern Europe, Southern Europe...)
• Textile Production 97 countries (Europe, Northern Europe, Eastern Europe...)
• Clothing Accessories Import 192 countries (Africa, Sub-Saharan Africa, Asia...)

Global Apparel Industry Database