Key Market Indicators
Hungarian food expenditures are projected to hit €13.4 billion by 2028, up from €12.2 billion in 2023. This marks an average annual growth rate of 1.5%. Since 2000, the demand for food in Hungary has risen steadily by approximately 3.7% each year. In 2023, Hungary ranked 19th in food expenditures, with Slovakia surpassing it with €12.2 billion. Leading the European rankings were France, Italy, and the United Kingdom, occupying the second, third, and fourth spots, respectively. On the food sales front, Hungary is set to see figures reaching €12.4 billion by 2028, increasing from €11.4 billion in 2023. This growth represents an annual average rate of 1.3%. Since 2010, the Hungarian food market has grown by about 1.2% each year. In 2023, Hungary also ranked 19th in food sales, with Romania ahead at €11.4 billion. France, Italy, and Spain held the second, third, and fourth positions in this category, respectively.
