Key Market Indicators
Maltese advertising revenue is projected to climb to €1.25 billion by 2028, up from €1.16 billion in 2023. This marks a modest compound annual growth rate (CAGR) of 1.1%. Since 2019, the Maltese market has experienced a notable annual growth rate of 5.2%, reflecting a steady upward trajectory over the past few years. In the 2023 rankings, Malta secured the 21st position. Greece narrowly surpassed Malta with an advertising revenue of €1.16 billion. Leading the rankings were Germany, Spain, and France, occupying the second, third, and fourth positions respectively.
