Key Market Indicators
By 2028, Lithuanian advertising revenue is projected to hit approximately €775 million, climbing from roughly €685 million in 2023. This marks a steady annual growth rate of 2%. Since 2013, Lithuania's advertising market has consistently expanded at an average annual rate of 4%. In the rankings for 2023, Lithuania placed 24th, with Croatia just ahead at the same €685 million mark. Leading the European advertising market were Germany, Spain, and France, securing the second, third, and fourth positions, respectively.
