Key Market Indicators
The revenue of Macedonian travel agencies is projected to climb to approximately €134 million by 2028, up from around €117 million in 2023, marking an average annual growth rate of 2.2%. Since 2016, the Macedonian travel market has demonstrated a steady increase, with an annual growth rate of 4.8%. In the current year, Macedonia ranks 24th in the travel agency revenue standings. Hungary is slightly ahead of Macedonia, also recording revenue of approximately €117 million. Leading the rankings are Spain, Germany, and Italy, which hold the second, third, and fourth positions respectively.
