The mobile phones market size volume per capita in Bulgaria exhibited a declining trend between 2013 and 2023. From a peak of 0.29 in the early part of the decade, it gradually decreased to 0.21 by 2023. Over the last two years, the market stabilized at 0.21, indicating a minimal year-on-year decline of around 4.5% between 2021 and 2023. The compounded annual growth rate over the last five years revealed an average yearly contraction of 1.9%.
Looking ahead, keep an eye on technological advances and consumer preferences towards newer models or alternative devices, which could influence market dynamics. Increased digitalization could also drive changes in mobile phone consumption patterns, potentially reviving growth.
