European Household Expenditure on Alcoholic Drinks by Country

European household expenditure on alcoholic drinks shows notable variations between countries. In 2023, Germany led in spending at 28.2 billion euros, with countries like the UK and France following. Poland and Spain exhibited strong year-on-year growth at over 8% and 6%, respectively. Croatia and Bulgaria have seen significant increases, with Croatia experiencing a 10.2% rise and Bulgaria a 9.11% uptick. In contrast, Bosnia and Herzegovina showed a decline of 1.18%.

Future trends may include a continued rise in expenditure in emerging markets like Poland and Croatia, driven by economic growth and lifestyle changes, while Western Europe might focus on premium and diverse alcohol products.