In 2023, the import of printed or illustrated postcards and greeting cards to India stood at an approximate value of 352.00 thousand US dollars. The forecast for 2024 indicates an import value of 354.95 thousand US dollars, with a steady year-on-year growth rate averaging about 0.65% through to 2028. Over this five-year period, the compound annual growth rate (CAGR) is approximately 0.68%, reflecting a very modest upward trend.

Future trends to watch include:

Potential fluctuations in consumer sentiment and purchasing power which may impact demand for imported greeting cards.
Advancements in digital alternatives and the growing preference for electronic cards, possibly affecting traditional card imports.
Currency fluctuations and trade regulations influencing import costs and volumes.