From 2013 to 2023, the volume of brown husked rice per capita in Sweden fluctuated slightly around an average of approximately 0.56 kilograms. Notably, the per capita consumption in 2023 stood at 0.53 kilograms. Over the past two years, there was a decrease of 1.85% from 2021 to 2023. The compound annual growth rate (CAGR) over the last five years was roughly -0.34%, indicating a slight downward trend in per capita consumption.
Future trends to watch for:
- Growing consumer interest in health-conscious foods could boost brown rice consumption.
- Mitigating factors include competition from other grains perceived as healthier or more versatile.
- Market dynamics, such as pricing and availability of brown rice, may also influence future per capita consumption.
