The poultry meat market in Italy has shown variability over the past decade, with significant year-on-year fluctuations. In recent years, from 2021 to 2023, the market experienced stable growth: a 6.24% increase in 2021, a 3% rise in 2022, and a 1.57% uptick in 2023, where it stood at 1.3539 billion kilograms. The Compound Annual Growth Rate (CAGR) over the last five years leading to 2023 was 3.75%. Looking ahead, the forecast suggests a more moderate, steady growth with a five-year CAGR of 1.15% and an overall forecast growth rate of 5.89% by 2028.
Future trends to watch for include:
- Changes in consumer preferences and dietary trends, such as increasing demand for organic and free-range poultry.
- Impact of economic factors and policy regulations, especially in relation to food safety and agricultural sustainability.
- Advancements in poultry farming technology and efficiency improvements.
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