European Household Expenditure on Restaurants and Hotels by Country

In 2023, households in Iceland spent the most on restaurants and hotels per capita in Europe, with 5.09 thousand euros, a 1.46% increase from the previous year. Switzerland followed closely, also with a 1.46% increase. Ireland incurred a slight decrease of 0.11%. Austria and Malta showed notable declines of 0.9% and 3.99% respectively. Greece and Cyprus also experienced decreases, with Greece at 2.15% and Cyprus at 2.04%. Spain, the United Kingdom, and Sweden showcased positive growth, with Sweden having the highest increase at 3.27%. The lowest spending was observed in Albania, Romania, and Macedonia, with Albania showing a 4.88% rise, indicating emerging growth potential.

Looking ahead, several key trends are expected to impact household expenditure on restaurants and hotels in Europe. Increasing consumer confidence and economic recovery are likely to boost spending in Western and Northern European countries. Conversely, Southern and Eastern European nations might experience variability due to economic uncertainties and changing tourism dynamics. Online hospitality platforms and digital service integration are poised to revolutionize consumer behavior, leading to more personalized and convenient travel and dining experiences. Sustainability and local culinary trends are expected to gain prominence, influencing spending patterns toward eco-friendly and authentic offerings.