As of 2024, countries like Malta, Cyprus, and Iceland exhibit high daily internet access among individuals, with rates exceeding 98%. Data shows a positive trend in year-on-year internet usage growth, particularly in countries like Bulgaria, Greece, and Poland, where increases range from 2.47% to 3.03% in 2023. Conversely, mature markets such as the United Kingdom and Norway show minimal annual growth, indicating a near-maximal saturation point. Over the past five years, these metrics suggest broader European trends towards increasing digital engagement across diverse regions, influenced by infrastructural investments and digital literacy improvements.
Future trends to watch include:
- The impact of 5G deployment on internet usage habits, which may further elevate daily access rates in both urban and rural areas.
- The evolution of digital policies and investments in underrepresented regions could significantly enhance internet accessibility, especially in Eastern and Southern Europe.
- Developments in technology and e-services, encouraging higher and more diverse engagement online for education, healthcare, and remote working.
| # | 10 Countries | Percent of Persons Who Used the Internet Within the Last 3 Months | Last Year | YoY | 5-years CAGR | |
|---|---|---|---|---|---|---|
| 1 | 1 Malta | 99.18 | 2023 | +1.42% | +0.99% | View data |
| 2 | 2 Cyprus | 99.07 | 2023 | +0.8% | +1.73% | View data |
| 3 | 3 Western Netherlands | 98.86 | 2023 | |||
| 4 | 4 Småland and the Islands (Sweden) | 98.78 | 2023 | |||
| 5 | 5 Iceland | 98.73 | 2023 | +0.17% | +0.35% | View data |
| 6 | 6 South Sweden | 98.64 | 2023 | |||
| 7 | 7 Netherlands | 98.64 | 2023 | +0.8% | +0.87% | View data |
| 8 | 8 Yorkshire and the Humber (UK) | 98.64 | 2023 | |||
| 9 | 9 East Midlands (UK) | 98.44 | 2023 | |||
| 10 | 10 North Middle Sweden | 98.42 | 2023 |
