The Fresh Whole Turkeys Market in the UK experienced notable fluctuations over the past decade, peaking in 2013 at 74.645 million Euros before facing a general downward trend. The highest annual growth occurred between 2012 and 2013, with a 4.86% increase. Following this, the market saw significant declines in specific years, such as 2014 (-16.22%) and 2016 (-12.01%). Over the last two years, the market slightly contracted, with a year-on-year variation of -1.19% in 2021 and -1.18% in 2022.
The Compound Annual Growth Rate (CAGR) over the five years leading to 2017 was -2.38%. From 2017-2022, the CAGR showed marginal improvements but remained negative, indicating ongoing challenges in market growth. The overall trend over the last decade reveals a gradual decline in market size.
Future trends to watch for include shifts in consumer preferences towards alternative protein sources, potential impacts of economic conditions on consumer spending, and evolving retail strategies to boost fresh whole turkey sales. Market innovations and sustainability practices could also play pivotal roles in shaping the market’s future dynamics.